Rahul Goyal
AI & Communications Expert
Multifaceted Media & Communication Expert with 8+ years of experience driving impactful content creation, strategic communications, and team leadership at the intersection of creativity and technology.
About Me
Proven ability to leverage cutting-edge AI and digital platforms for large-scale political campaigns, brand building, and operational efficiency. Expertise spans AI-driven content strategy, Social Media Command Centre (SMCC) implementation, team management, UI/UX design, video production, graphic design, and live streaming across diverse sectors including Political Consultancy, E-Learning, Media & Broadcast, and Film Production.
A dynamic leader committed to innovation, mentoring talent, and delivering tangible results in fast-paced environments.
Skills & Expertise
Strategic Communications
Leadership & Management
Content Creation & Design
Technical Proficiency
Adobe Creative Suite
Other Design/Video Tools
Productivity & Collaboration
Specialized
Key Achievements
WhatsApp Dissemination Network
Architected and built a massive WhatsApp network integrating content distribution (Clarifeed), volunteer mobilization (DharmaDhwaj), and paid outreach (Meta ads) into a cohesive tech-driven political outreach ecosystem.
SMCC Implementation
Spearheaded setup across 5 Indian states, enabling localized narrative building and campaign deployment.
AI Division Leadership
Led the AI Division, directing the development of proprietary tools and automation workflows for content generation, sentiment analysis, and campaign optimization, significantly enhancing operational efficiency and campaign effectiveness.
SMCC Module Design
Designed and implemented the foundational Social Media Command Center (SMCC) module, now deployed across multiple states for large-scale digital political campaigns, integrating hyperlocal content creation, real-time monitoring, and multi-level team coordination.
Professional Experience
Communications Manager
Sep 2021 – Present
Varahe Analytics
- Lead the AI Division, developing proprietary tools for content generation & sentiment analysis
- Designed and implemented SMCC module across 5 Indian states
- Built 5+ crore user WhatsApp Network for political outreach
- Manage multi-disciplinary creative team for strategic communications
Co-Founder
Mar 2020 – Sep 2021
KARMA Creation
- Co-founded creative agency during COVID-19 pandemic
- Developed robust portfolio in video editing, graphic design & live streaming
- Led creative teams delivering marketing videos & documentaries
- Managed business development & client acquisition
Senior UI-UX Designer
Nov 2017 – Mar 2020
JanBask - IT Services LLC
- Led UI/UX design for E-Learning platform
- Conducted UX research, designed wireframes & implemented interfaces
- Spearheaded video content strategy for online learning modules
- Created branding & marketing collateral
Graphic Designer
Sep 2017 – Nov 2017
miSport / PitchVision
- Created graphics for sports simulation & software interfaces
- Designed print collateral ensuring brand consistency
- Collaborated with developers on product launches
Digital Media Manager / Motion Graphic Designer
May 2016 – Sep 2017
HNN24x7 News Channe
- Managed digital presence achieving 7.6x traffic increase
- Led team of 8 content creators for digital wing
- Designed real-time broadcast graphics using WASP3D
- Created motion graphics for news packages & promos
Education & Certifications
Education
Hemwati Nandan Bahuguna Garhwal University
Bachelor's (Hons.) in Mass Communication
2014 – 2017
- Completed 7-Day Theater Workshop by National School of Drama
- Led a team of 14 students in producing a Music Video project
National Institute of Electronics & Information Technology
'O' Level Certified / Business Professional Programmer
Completed circa 2014
Certifications
Google UX Design Professional Certificate
California Institute of the Arts (CalArts) Graphic Design Specialization
Michigan State University Photography Basics and Beyond Specialization
Get In Touch
© 2023 Rahul Goyal. All Rights Reserved.
Dehradun/Noida, India